The Importance of Quality Hand Sanitiser for Businesses

Written by:
Adam Warrington

Publish date:
Oct 01, 2020


Read time:

For most of us, hand sanitiser is now a basic necessity. It protects us and those around us from harmful viruses like Covid-19 and helps us to feel safe in public. But, as we become more used to using different hand gels almost everywhere we go, we are getting much better at noticing the difference between a quality product and an inferior one.

In this article, we’ll outline what makes a high-quality hand gel and discuss why it’s important for businesses to provide their customers and employees with it.

What makes a quality hand sanitiser?


An effective alcohol hand sanitiser will kill 99.9% of germs and bacteria on your hands. To make sure yours does, look for EN1276 and EN1650. These codes mean that the product has been tested and approved. Alcohol levels can vary in different products, but we find that 70% is the sweet spot for performance, consistency and fragrance.

Alcoease, a Group55 brand, enriches hand sanitiser with added moisturisers. This helps to reduce the irritation and dryness that can be caused by frequent application of alcohol on the skin.  


The viscosity of hand gel is important. If it is too thin, it can drip onto clothes and belongings. If it is too thick, it will take a long time to dry and leave the hands feeling sticky. Think of it like Goldilocks and the Three Bears – a high-quality hand gel will be thick enough to make application easy, whilst being quick-drying.


A hand sanitiser doesn’t have to remind you of a heavy night out. Subtle fragrance can be added to give the product a more pleasant scent. A study by Nike demonstrated how scent can influence our shopping experience by increasing intent to purchase by 80 per cent. With this in mind, providing your customers with a hand gel that smells of neat tequila probably won’t do your customer experience any favours.

The importance of first impressions

You don’t need us to tell you that first impressions count. But, have you considered that hand sanitiser is now, for many, the first physical interaction your customer has with your business? Delighting or disappointing will set the tone for the rest of their experience. If you own a customer-facing business, from shops and restaurants to estate agencies and car showrooms, it’s important to impress your every given opportunity.

Where to buy high-quality hand sanitiser in bulk

Group55 is an ISO22716 accredited and HMRC licensed manufacturer of quality alcohol hand gel. We supply to a range of businesses, from sole traders to public sector organisations. Head to our Alcoease website to find out more about our bulk prices and capabilities.

As a private label manufacturer, we’re also able to produce bespoke hand sanitisers with a fragrance, bottle and label of your choice. To discuss a branded sanitiser project with us, contact us and we’ll be happy to help.

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